Start winning with Atlas
Public affairs campaigns move fast. In as little as 24 hours, Atlas Influence Targeting delivers first-party audiences of decision makers and their closest connections. Reach the people who matter most and win.
Get a curated audience in as little as 24 hours
Describe your challenge
Every public affairs campaign has a unique challenge. Whether you need to influence a specific individual or a group of decision makers, Atlas Influence Targeting has the audience you need.
Start a conversationIdentify key decision makers
Tell us exactly who you need to reach. Atlas Influence Targeting will pinpoint your target's real-life, first-degree connections. No algorithms or models.
Atlas Influence Targeting builds your audience
Atlas Influence Targeting develops your audience using first-party data, ready in as little as 24 hours.
Build your audienceAtlas Influence Targeting pushes to ad platforms
Atlas Influence Targeting sends your audience to 400+ ad platforms, including Meta, LinkedIn, TikTok, and major DSPs.
Deliver your ad messaging
Deliver ads only to the people who matter most, no matter where or how they consume media.
Talk to an Atlas expertWith Atlas, serve 94% fewer impressions to meet the same campaign goals at a lower total cost
Compare the audience size, targeting method, and total impressions for a three-month campaign targeting Congressional Insiders.
| Programmatic | |||
|---|---|---|---|
| Est. audience size | 221,400 | 230,000 | 136,367 |
| Reach | 80% | 60% | 75% |
| Frequency | 30 | 44 | 56 |
| Impressions | 5,313,600 | 6,072,000 | 5,727,414 |
| Total impressions | 17,113,014 | ||
| Programmatic | |||
|---|---|---|---|
| Est. audience size | 10,210 | 10,210 | 10,210 |
| Reach | 80% | 60% | 75% |
| Frequency | 30 | 44 | 56 |
| Impressions | 245,040 | 269,544 | 428,820 |
| Total impressions | 943,404 | ||
Everything your team needs to deploy and win
Your audience
A person-level, first-party audience built for your exact challenge: reaching decision makers and their real-life connections.
Delivery to 400+ platforms
Deploy your ads wherever your audience consumes media, across 400+ ad platforms.
A dedicated Atlas strategist
Ongoing assistance and day-to-day support for campaign questions, included with every license.
Before you start
We use machine- and human-powered intelligence, in addition to dozens of data sources, to identify the right individuals for each audience based on their roles, relationships, and identities. Records are then enriched using multiple strategies to maximize match rates across ad platforms.
Popular use cases include influencing a single policymaker ahead of a vote, building awareness across a legislature, managing stakeholders within a defined industry, and B2B account-based outreach to executives or procurement decision makers.
Audiences are delivered via LiveRamp directly to 400+ platforms, including Meta, LinkedIn, TikTok, and major DSPs such as The Trade Desk, StackAdapt, Infillion, Simpli.fi, Basis, and Yahoo.
The Atlas Influence Targeting team can track visible engagement from people in an audience as proof the message landed. Additionally, LiveRamp and clean-room measurement options are available to verify delivery across audience subgroups.
Yes; clients can request additions and suppressions. Typical limits and fees apply.
Request your audience now
Book a demo today and get started in as little as 24 hours.