Control the conversation with Atlas for Issues audiences

Audience Updates Atlas for Issues audiences are impacting policy around today’s hot-button topics. Whether you are part of a corporate communications team, managing a political action committee, or running a public affairs campaign, Atlas for Issues audiences can help you control the conversation, respond to a crisis, or boost your issue.  Atlas for Issues audiences […]

Experience the Atlas advantage

Public affairs campaigns evolve. With three layers of influence, Atlas Influence Targeting audiences — Individuals, Insiders, and Issues — can tackle any challenge your campaign faces.

Adaptable audiences built for public affairs

Public affairs campaigns evolve. With three layers of influence, Atlas Influence Targeting audiences — Individuals, Insiders, and Issues — can tackle any challenge your campaign faces.

Why CPMs don’t matter with Atlas Influence Targeting

2024 ballots will be full. With the presidential race, one-third of the U.S. Senate, 435 congressional races, and 11 gubernatorial seats up for election, plus countless local elections, media buyers are already planning for rising CPMs. This electoral-driven increase in CPMs can also negatively impact your advocacy campaign budgets — unless you use Atlas Influence Targeting.